Iphone losing its Brand Value

Iphone has been a premium mobile for years. It is now planning to release low cost phones, this may seriously affect the brand value of this premium mobile.  It is noted that people buy Iphone just to show off. The value of Iphone does lie on its unique price tag. But, the release of low cost iphones may adversely affect this. Apple was preferred over android, only for its premium value that it had. There are several android mobiles available, that over take the features and configurations of iphone. Rich people prefer to buy iphone to show their richness. After the cheap phones release in market, there will less difference between having an iphone and people owning an android mobile.

 

Although it is not official, many pictures of low cost iphone is already spreading in internet. There is much expectation for this phone, especially by people who cannot afford a costly iphone, but like Apple and its products.